Tuesday, June 30, 2009

Laziest Nigerian email scam ever -- and another even lazier

Here is the email I received today, in its entirety:
Good day,
I have a Business for you to handle with me. Should you be interested please contact me.
R G Barber.


I am online waiting for your reply

Tuesday, June 30, 2009 7:57 PM
From:

To:
undisclosed-recipients
Message contains attachments

[attachment link was here]

The attach has the message, please read the attach


Yeah, right. And I am online waiting for the ultimate in lazy email scams. No message, just a link labeled "Sucker Clicking Here."


Monday, June 29, 2009

Popchips: New Product, New Media Campaign


Hey, snack lovers --

Look for this new "junkless junk food" product on the shelves: Popchips. They're a fat-cutter's dream: potato chips that are "popped" rather than deep-fried. I'm fascinated. How the heck do they pop potato chips? But even more fascinating is Popchips' creative, multi-faceted media campaign. It employs social media alongside traditional and outside-the-box media to make a big bang -- or in this case, a big, healthy pop.
The campaign includes extensive outdoor advertising; a Web site along with presences on Facebook, Twitter and YouTube; an e-mail newsletter; ads on the video screens in taxi cabs; a sampling program with its own “mobile snack tour,” with a goal of giving away 500,000 bags of Popchips; public relations by Formula PR in New York; and an outreach to trend-setters that seeks to generate positive buzz.
Hey, I want to know when that "mobile snack tour" will be roaming the KC area. And I'm on pins and needles waiting for them to call me, a well-known trend-setter, to promote Popchips to my extensive circle of ultra-trendy friends.

[Read the article here.]

Thursday, June 25, 2009

The Casebook of Quality Control Officer 896



Case 555: “Busting the News”

The streetlight had just flickered on outside my office window, and I was sorting through some paperwork. I heard the doorknob rattle and looked up to see Bug-Eye slipping in, finger to his lips. After examining the ceiling panels and flowerpots for bugs, he fell into my comfy chair, let out a sigh and shook his head.

“What is it, Bugs,” I asked. “You look all in.”

“I’ll tell ya. So many grammatical and syntactical infractions out there, I can barely catch a Z. I ran out of tickets.”

He skipped the empty ticket pad across my desk blotter.

“Okay, so go home and take a rest.”

“I will, but first, I’ve gotta tell ya…

“Tell me what?”

“Well, ya know that newscaster, Cynthia N.?”

“Well-dressed, well-groomed, well-spoken, on Channel 5?”

“That’s the one. I couldn’t believe it. Two infractions in one newscast!

“Bugs, TELL me, already!”

He peered up through beetled brows. “Said something about windows being ‘busted out.’”

“Cynthia N. said windows were ‘busted out?’ Ugly. Are you sure she didn’t say ‘shattered,’ ‘broken,’ or ‘smashed?’”

“Naaw. And there’s more. A minute later, she said some guy ‘snuck’ around a corner.”

“’SNUCK?’ Good grief! ‘Snuck’ is a non-standard corruption of the word ‘sneaked.’ It’s used only by the uneducated. Certainly not a class act like Cynthia N.!”

“Yeah, I know. I looked it up at AskOxford.com. But she did use it. With thousands of viewers as witnesses. So whatcha gonna do?”

I frowned. “She’ll be looking at two counts of aggravated verbslaughter.”

“Hey, that’s a little rough, isn’t it?”

“Bugs, the English language is going to hell in a handbasket, whatever that means. We’ve got to uphold the standards. It’s our sworn duty.”

I opened my top desk drawer and touched my QCO badge thoughtfully, then turned to gaze out the window at a few stars glimmering in the darkening sky.

“Sure, it’s a harsh sentence, but getting tough is the only way to stop these perps from infecting the rest of the population with horrible word usage. Just think of the little children, Bugs, trusting and open in front of the tube, soaking up lousy language along with pitches for Lucky Charms and Picnic Barbies. It’s enough to make you cry.”

Turning from the window, I noticed that Bug-Eye was snoring softly and drooling down his clip-on tie. Let him sleep, I thought. He’s done plenty for one day. I sneaked around the desk, stepped out, eased the door shut, then ambled over to Kelly’s to ponder the sad, broken state of our language.

After ordering a beer, I began ruminating. QCO 896 does a lot of ruminating. And a lot of beer. I wasn’t looking forward to slapping the cuffs on Cynthia. She’d have to serve 60 days of hard labor: reading the Oxford English Dictionary cover-to-cover and memorizing ”The Wordwatcher's Guide to Good Grammar & Word Usage.” But as Baretta said, “If you can’t do the time, don’t do the crime.” Guess he learned the truth of that statement himself later on. So I’m sorry, Cynthia, but you’re going over.

Folks, word crimes are on the rise – on TV, radio, in newspapers and magazines -- and they’re dangerous. So if you see or hear of verbslaughter, nounicide, adverbial assault or any other attack on proper usage, leave me a comment for me, Quality Control Officer 896, here. Together, we just might be able to save the English language from wrack and ruin, whatever that means.

# # #

©2009 Liz Craig
All rights reserved.

Something stinks in the state of... Ghana?


Yesterday, I received an e-mail from a "Jim Lee" which read:
Hello C/S I am Jim Lee and i will like to know if you can print flyers or brochures with the size of 1. measures 8.5' x 11' (2. )80# Gloss Text or (3.) 0.25 - White boarder (4.) One sided (5.) Full color and what i need on the flyers is ( Glory Be To God ) and the background should be in yellow and the writing black and so let me know the total cost of 120,000 copies and 100,000 copies and also the form of payment you accept so that i will know what to do next hope this will help . pls advise . May God Our Lord Be With you Jim Lee...
This is the second e-mail I've gotten from someone I never heard of asking me about printing. I wrote back to the first one informing him I'm a writer, not a printer, and heard no more. But today, here's another guy thinking I'm a printer.

I have no idea what the "C/S" in the e-mail means. And the requested flyer is incredibly simple. I mean, if "Jim Lee" has a computer with Word, he can probably do this himself and find a FedEx Kinko's or other printer nearby. Weird.
But being the capitalist I am, and being curious as well, I went ahead and got a legitimate printing bid, tacked $200 onto each figure for my efforts, and sent the bid to "Jim Lee."

He wrote back today saying everything looked hunky-dory:

Hello Liz,
Thank you for your email and am obliged for your quotation ,i find the price satisfactory and i give you my order of the 120,000 flyers at the price you stated and i will like to put the request of the 100,000 flyers on hold for now and proceed with the 120,000.I was suppose to arrange for and come and pickup the flyers at your location but unfortunately I got off the phone in aboutr two hours ago with a doctor in Italy that my wife who is there for vacdation has been admitted at the hospital and i have to take the next flight out to Italy to see her and will be very grateful if you could assist in shipping the flyers to the desired location.I am sending this flyers to one of our Church ministry that is located in Accra-Ghana and I have a Shipping Company that has been handling my shipment for me so I want you to contact them with the total weight of the banners to be shipped and get me Freight charges and contact me back with it so that I can email you back with the full payment information details for the payment charges on the Order and Shipping.
This is the contact details for the Shipping Company as follows:
And there was the name and address of a Rev. George Morris in Accra-Ghana(!), plus the contact info for the shipping company. Wow. It was really going to be expensive to send these flyers to Ghana, of all places. Continuing, Jim wrote:
I want you to email them with the pick up location address and the total weight of the ( flyers he Sizes and the Quantity of the ( flyers ) instead of the weight and also the Ship to address and get me the Freight charges and contact me back for the payment and also please do try to leave me with a contact number so i can call you.

NB: the Shipping Company will also handle the packaging and crating and pick up and shipment from your location.

Thanks
Mr.Jim Lee
Okay. The religious message on the flyers (or banners?), the ship-to address of a minister in Ghana, the idiotic simplicity of the flyers, the information that Mr. Lee had planned to pick up the flyers himself, only he had to fly to the side of his wife, who was sick on "vacdation" in Italy, and the fact that he wanted me to tell him the charges, AND my phone number... it started smelling like another African e-mail scam. I wrote Jim Lee back and told him so. I don't expect I'll hear back. But I hope Mrs. Lee's illness doesn't ruin the rest of her "vacdation."

I guess that "C/S" might be code for "Christian Scam." What I can't figure out is how "Jim Lee" gets any money out of this. Say I front the money to the printer. Then the printer gets my money, and I'm stuck with 120,000 stupid flyers. The shipping charges may be even more than the printing, so if he expected me to front that, he or his colleagues in Ghana could score a few grand. But I've never seen this type of scam before. I guess my mind isn't devious enough to figure it out. Anybody know this particular scam, if it is one?




Wednesday, June 24, 2009

When Networking Becomes Not-Working

Networking is huge. I'm doing it, you're probably doing it, lots of talented people are doing it -- to make contact with people who might have jobs or projects for them.

Networking, if done properly, can provide you with some great contacts. But it also can backfire if done thoughtlessly. I hope you won't be guilty of any of the following networking boo-boos I've encountered.

• Case #1: You know me, Joe. Don't you?

A guy I'll call "Joe" greeted me and welcomed me to a recent networking event. We chatted for a minute and exchanged cards. I remember Joe because he was the first person I saw there. But apparently, he didn't remember me. A couple of days later, I received an e-mail from him containing some text about his company which was evidently cut and pasted from a printed piece (It referred to some coupon "below" which didn't exist in the e-mail). Talk about careless.

Also, Joe didn't bother to add a personal salutation. In fact, there was no salutation at all. No "Hi, Liz. Good to meet you the other night. Thought you might be interested in this. Take care, Joe." Joe probably sends out the same e-mail to everyone he meets, and he can't be bothered with niceties like addressing recipients by their names. Oh, yes, and there was a PDF of a printed brochure attached. Think I'm going to take time to download and read it, after being treated like a nobody? Fuhgeddaboudit.

Moral: When following up with people you meet at a networking event, at least be polite enough to personalize your e-mail. You now know the person a little, so don't treat them like strangers and expect them to become customers or clients.

Case #2: Spam-a-Lot

A Meetup group I signed up for a couple of weeks ago hasn't met yet. But last week, I received an e-mail from a member of the group asking if I wouldn't like to host a sex toys party in my home. Mind you, this person has never met me, yet she feels fine about urging me to let her come into my home and demonstrate God knows what kinds of sexual devices. Hey! I don't THINK so!

I e-mailed her back, informing her how rude it was to send a total stranger a marketing message and asked if she had spammed all the members of the Meetup. I have received no reply, no surprise. My conclusion: She joined the Meetup only to get to more prospects. Rude! Bad Netiquette!

Moral: Don't use people. Don't spam people. Be nice, get to know them, and If you're joining a primarily social group, just be yourself and enjoy the companionship. Eventually, your business will come up, and once people know you, they'll be more receptive to hearing about it.

Case #3 - The Handshake of Death

One way to kill a relationship before it gets started is to give someone a bad handshake. One that's limp and clammy. Or one that makes you wonder if you'll come out of it with finger bones intact.

I met a woman last night at a networking event. I will never forget "Lou Ann," because if I see her again, I'm going to avoid her like a rattlesnake. Lou Ann's handshake is hazardous. A handshake is meant as a gesture of friendship, but Lou Ann's is an instrument of torture. When she gave me her Handshake of Death, I nearly cried, "Help!" After I started breathing again, I commented on the pain-producing power of her handshake. She explained that she'd been practicing a firmer handshake because someone had told her she needed to. Well, firm is one thing. A vise-grip is another.

Moral: If you're not sure how your handshake is, practice it on a few friends. See if they recoil in disgust from a "dead-handed" shake or howl in pain from your Hulk-like grip. If they do neither, you're probably okay.

If you've encountered any networking boo-boos, please let me know. And if you're a friend of someone who commits them, please let them know. You'll be doing them a big favor.

Tuesday, June 23, 2009

Post Shredded Wheat "Progress": 30

Best TV spot I've seen in a looooong time. I love "We put the 'no' in 'innovation.'" And every detail of the commercial is perfectly concepted and executed. Next time you see it, listen to the music track and really listen to the copy. It's brilliant. Study the set, "Frank's" tufted leather chair, the lighting and wardrobe. All just... well, perfect. Not to mention the casting of "Frank" himself.

There's a :60 version on YouTube, too. I didn't want to watch it, though, for fear it wouldn't be as perfect. Sometimes time limitations force you to be a better creative.



Monday, June 22, 2009

Watch Out for Net Scam: Contact Scraping

Left: Hey, don't you recognize me? I'm your friend!

I thought I'd heard of all the phishing and other scurrilous scams on the Internet, in some cases by receiving their messages. The Nigerian prince, the bank I never heard of asking me to verify my information, the PayPal request to do the same, when I didn't even have a PayPal account. I thought I knew them all. But "contact scraping" was a new one on me.

The author of this article in the NYT was victimized, as were all the people in his address book, by contact scraping. Lured by two e-mail invitations from a couple of people he hardly knew to see some photos each had posted, he entered his user name and password to see the photos, only to find there were none. The invitation was just a ruse to get hold of his contact list and send everyone on it an invitation to join a certain website. In this case, it was "Tagged." But users have had similar problems with a couple of other, similar websites.

QUOTE:
“They’re using your good name to establish a connection,” said Peter Cassidy, secretary general of the Anti-Phishing Working Group, a nonprofit organization with representatives from law enforcement, industry and government. . . .

"How do the companies benefit? They are expanding their user population, Mr. Argast said, which they can use to attract potential investors or advertisers. Whether those users are willing participants, or people like me, is another question."
So if you don't want some company to spam all your contacts with phony invitations from "you," be wary of giving up your password and username to anybody you don't know, or to websites whose integrity is questionable.

The Internet: it's a jungle in there.